Name: Key Metrics for Startups: What to Measure and Why
Start: 2018-05-16T16:00:00-0600
End: 2018-05-16T16:50:00-0600

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Key Metrics for Startups: What to Measure and Why FULL

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What are the 5 metrics that your startup should be measuring? That depends on a range of factors, including the stage of your startup and the nature of your product. In this session, experienced business leaders will talk about how they approach and implement metrics and KPIs. You’ll walk away with a better understanding of how to make metrics work for your startup.

Seth Familian: Pirate Metrics: Measuring startup success in 5 steps
Growth hacker & data strategist Seth Familian will explain how any startup can measure its success using the “Pirate Metrics” funnel, which measures user acquisition, activation, retention, revenues, and referrals. You’ll learn how Seth uses cloud-based tools like Google Analytics, Mixpanel, and Segment to measure core KPIs for each step in the funnel, and how to turn funnel insights into growth strategy for any business at any stage.

Katharine Misken - Which metrics should I track anyway?

Speakers

Seth Familian

Founder + Principal, Familian&1, LLC

Seth has more than 17 years of experience delivering quantitative brand strategy, data automation, and growth strategies. His expertise leverages deep understanding of powerful cloud-based tools and services (such as Segment Mixpanel, Intercom and Clearbit) to create highly customized... Read More →